With over a decade of experience, Brian Rotsztein is a recognized expert in the Internet marketing industry. His unique approach helps companies increase sales and visibility while decreasing missed opportunities. He trains the trainers on Internet marketing, especially SEO. For more info, please visit 
I’m one of the few SEO experts out there who can train your in-house SEO team. I’ve taught at major universities (McGill, Boston College) and have used my experience to create fun, interactive, academic-style workshops for companies to learn how to best implement SEO techniques and get a return on their investments.
SEO and Internet marketing are nebulous concepts and I make it easy to understand. I’ve been making websites since the 1990s and have followed the course of Internet development. As such, I’m in a great position to answer questions on the spot about ideas, trends, and so on.
Here are some of the most popular areas in the workshop.
- On-site SEO
- Off-site SEO (Linking)
- How to avoid spamming the search engines
- How to design for usability and search engines
- How to read website log and statistics files
- How to get more leads from your website
- Why tracking conversions is very important but often overlooked
- How to use YouTube and other social media sites to generate sales
- Why corporate blogging isn’t for everyone
- How to protect your reputation online
- Oh, so much more!
You can also learn SEO on vacation!