Are oval logos out of style? If you consider social media logos, you don’t see a lot of oval in the designs. These days there are a lot more logos with squares with slightly curved edges. Still, there may yet be hope for the oval-shaped logo.
I was inspired by this post about circular logos to create a similar type of post. When I saw that article, I was surprised by how attractive many of the designs were. I didn’t realize that the circular form for a logo could be so simple yet attractive and iconic. I looked around for a list of oval logos to complement the circular ones but couldn’t find one so I decided to put one together myself.
One point I can make about using the oval concept is that it allows for a lot of flexibility. Unlike circular logos, the oval shape inherently allows you to place it on an angle which can create a sense of dynamism. After searching extensively, I found these 60 logos worth putting up. I find that some are particularly creative while others are very well known but not particularly impressive. This is a sort of study on the shape as the comparison says a lot about the options you have when you design an oval logo.
Do you have others in mind? Mention them in your comments…
Comments
There’s something with oval logos that a lot of companies prefer it. Good luck or something?
.-= Anne´s last blog ..Pokwang Wants Piolo Pascual =-.
The oval logo concept allows for a lot of flexibility.
The important design elements to focus on are a logo’s shape, color and font. A lot of thought should be given to the logo’s shape as you wouldn’t want to end up with a meaningless and unprofessional picture creating a negative image of your brand. Same goes for color and font. There comes a time when people recognize you by your logo design. Logo design creation is the ultimate design challenge.
.-= Business´s last blog ..Logo Design =-.
Yeah, a guy only has to take a look at the breadth of companies listed with an oval to see it’s timeless appeal.
I think, it doesn’t matter whether the logo is oval or not, what matters is that it symbolizes your company objectives and mission as a whole.
Thank’s for is list of logo !
Great post, thanks for sharing. I’m currently working with a client who uses an oval logo and I needed some inspiration for websites that use oval logos.
I’ve found this blog post more than helpful!
Cheers.
Hey G.P. and Tom,
That’s what it’s here for… inspiration! Thanks for commenting.
Yeah, a guy only has to take a look at the breadth of companies listed with an oval to see it’s timeless appeal.
Thanks for your sharing.
Thanks a lot. Nice logos.
Nice inspiration! Thanks for the collection.
…and what a collection it is! It wasn’t until I started looking at these did I realize how nice some oval logos were. For example, the Evian logo is oval but the design on it is distinct and you don’t get that oval feel as an overwhelming aspect of it.
In the end it comes down to what the final look is. If it looks right, square, round or oval, it doesn’t matter at all. As they say, you gotta look outside the box!